Wednesday, October 9, 2024
9:45 a.m. to 11:00 a.m.
As the agricultural landscape has been changing and data is becoming a huge tool in the marketplace, Farm Credit is learning to attack the market in different ways outside the traditional block and tackle sales strategies. How do we appeal to prospects and customers through a different value proposition? How do we apply and coach through these different go to market strategies? How do we get buy-in from staff to implement and execute different approaches? How can a shift in how we position and view our internal sales structure energize market share growth? Learn how other Farm Credits are adapting, coaching, and implementing new go to market strategies internally and with partners like Aimpoint and CamoAg. This round table presentation will cover the key take-a-ways and intelligence that has been learned, coached, and applied to revamp and refocus sales teams.
Learner Outcomes:
