Session Description

Sales and Relationship Management ROUNDTABLE

Wednesday, September 24, 2026

3:30 p.m. to 4:45 p.m.

Join your colleagues for an open discussion focused on the challenges and opportunities facing sales and relationship managers today.

LEARNING OUTCOMES:

1. Identify common challenges and emerging opportunities impacting sales and relationship management in agricultural lending.
2. Compare approaches and practices used by peers to strengthen customer relationships and support sales effectiveness.
3. Apply insights and strategies shared during the discussion to address sales and relationship management challenges within their own organization.