Session Description

Customer Experience & Marketing Roundtable Discussion: Creating Value for Better Conversions: Where Digital Marketing and Business Development Meet

Tuesday, October 8, 2024

3:45 p.m. to 5:00 p.m.

Imagine using your knowledge of customers and agriculture to generate leads automatically, no cold calling required. Sounds nice, right? Learn how sales and digital marketing can work together to create content that hooks prospects that are ready to buy with this interactive and educational breakout session.

Learner Outcomes:

1. Understand how your unique sales experiences can fuel quality digital marketing that brings you quality leads.
2. Gain tools for productive collaboration between sales and marketing to maximize content and campaign creation.