Session Description

Next-Gen Growth: Innovative Sales & Marketing Tactics for the Modern Ag Lender

Wednesday, October 22, 2025

8:00 a.m. to 9:00 a.m.

In a rapidly changing ag economy, traditional sales and marketing approaches no longer guarantee growth. This session explores cutting-edge techniques that integrate digital tools, automation, and data-driven decision-making to deepen customer relationships and streamline outreach. Walk away with actionable strategies that blend innovation with the values and trust at the core of Farm Credit.