Farm Credit Sales Leaders Conference
October 8-10, 2024 Omni Charlotte Hotel Charlotte, NC


Jason Jones

Organizational Psychologist & Author


The Neuroscience of Selling: Leveraging Brain-Based Triggers That Move People to Trust and Action


Dr. Jason Jones equips leaders to energize, engage, and activate the best in themselves and their people. He is an Organizational Psychologist, keynote speaker, two-time best-selling author, and executive coach.

Utilizing the latest in Neuroscience research and gleaning from more than 150 years of motivation and performance theory, Jason teaches leaders how to apply proven principles of leadership to bring out the best in others.

Dr. Jones is the founder and CEO of LeaderPath, a company dedicated to sharing evidence-based methods for enhancing performance in the workplace. His work has been featured by Inc. Magazine, CBS, ABC, FOX, and PBS. His client list includes some of the world's most recognized brands, including I BM American Airlines, Porsche, Boeing, AT&T, McKesson, Seagate Technology, and Ericsson to name just a few.

He is the author of the two books, "Activator: Using Brain Science to Boost Motivation, Deepen Engagement, and Supercharge Performance" and "28 Days to a Motivated Team." In his last corporate leadership role, Jason led executive education at AT & T where he was responsible for developing more than 6000 leaders around the world and his team contributed to AT&T being awarded the #1 Learning Company in America by Chief Learning Office Magazine.

On a personal note, Jason enjoys working on cars with his sons and cooking with his daughter. He and his family reside in Dallas, Texas.


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