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TUESDAY, OCTOBER 13

11 a.m. to 5:00 p.m.

Registration Open


1:00 p.m. to 2:15 p.m.

Conference Welcome & General Session #1: Re-Ignite the Sales Leader in You

  • Clinton Young: International Keynote Speaker, Clinton Young Int'l

2:15 p.m. to 2:45 p.m.

Refreshment Break


2:45 p.m. to 4:00 p.m.

General Session #2: War Horses Roundtable

  • Chuck Foran: RVP - Field Operations, Farm Credit Illinois
  • Marshall Hansen: SVP Corporate Business Development, FCS America
  • Brian Klatt: Managing Director Food and Agribusiness, Farm Credit Mid-America

4:00 p.m. to 6:00 p.m.

Welcome Reception


WEDNESDAY, OCTOBER 14

7 a.m. to 8:00 a.m.

Breakfast


7:00 a.m. to 9:00 a.m.

Registration Open


8:00 a.m. to 9:00 a.m.

General Session #3: Pardon the Economics


9:00 a.m. to 9:30 a.m.

Refreshment Break


9:30 a.m. to 10:30 a.m.

Breakout Sessions #1

#1A- COACHING: The E+R=O Mindset

  • Ryan Voorhees: Vice President – Ag Lending, Compeer Farm Credit

#1B- SALES STRATEGY & ENABLEMENT: Micro-Economics - A Closer Look at the Ag Economy

  • Jackson Takach: Chief Economist & VP - Head of Farm & Ranch, Farmer Mac

#1C- CUSTOMER EXPERIENCE & MARKETING: Customer Experience as a Growth Strategy

  • Nikki Cox: Marketing Relationship Manager, Yosemite Farm Credit

10:30 a.m. to 11:00 a.m.

Refreshment Break


11:00 a.m. to 12:15 p.m.

Breakout Sessions #2

#2A/B- COACHING/SALES STRATEGY & ENABLEMENT: The Sales Coaching Playbook: Building Rhythms That Turn Feedback into Performance

#2C- CUSTOMER EXPERIENCE & MARKETING: Evolving Your Personal Brand - Staying Relevant Without Losing What Matters


12:15 p.m. to 1:30 p.m.

Lunch


1:30 p.m. to 2:45 p.m.

General Session #4: The JOLT Effect

  • Ted McKenna: Co-author of JOLT Effect and Activator Advantage, Co-founder/CEO, Activator Advantage

2:45 p.m. to 3:15 p.m.

Refreshment Break


3:15 p.m. to 4:30 p.m.

Breakout Sessions #3

#3A- COACHING: Coaching for Team Selling - Driving Collaboration and Cross-Sell

#3B/C- SALES STRATEGY & ENABLEMENT/CUSTOMER EXPERIENCE & MARKETING: Sales Enablement Without the Big Budget - High-Impact Strategies That Work

THURSDAY, OCTOBER 15

7:00 a.m. to 8:00 a.m.

Breakfast


7:00 a.m. to 9:00 a.m.

Registration Open


8:00 a.m. to 9:15 a.m.

Breakout Sessions #4

#4A/B- COACHING: Train Smarter, Not Longer - Accelerating Skill Development Through Coaching

  • Logan Thomeczek: Vice President of Sales Enablement, Farm Credit Services of America

#4C- CUSTOMER EXPERIENCE & MARKETING: Content That Converts - Creating Tools Sales Teams Actually Use

  • Nikki Cox: Marketing Relationship Manager, Yosemite Farm Credit

9:15 a.m. to 9:45 a.m.

Refreshment Break


9:45 a.m. to 11:00 a.m.

Closing & General Session #5: Ask Don't Tell